| 1. Achieving sales targets |
| § Receive targets from ASMs |
| § Start appointing new agents by: |
| o Identifying the agents in the area allotted |
| o Counting the number of shops in the area and classifying them into tea shops, hotels, restaurants etc |
| o Identify potential of milk sales |
| o Approach milk agent and fix appointments |
| o Get to know which brands are being sold and convince the agent to take up the Dodla brand |
| o Talk about the incentives and commission and convince the agent |
| o Get the form filled from the agent for agreement and take security deposit of Rs. 2000 |
| 2. Ensure 100% collections of cash and tubs |
| § Meet cashier, identify the balance amounts to be paid by agents |
| § Visit agent and collect payment |
| § If the issue is not solved, then escalate matters to ASMs |
| 3. Covering uncovered areas |
| § Identify new routes on the areas assigned and also new areas; communicate the same to ASMs |
| § Accompany ASMs on visit to new area |
| § Identify new agents, call them for a meeting and explain: |
| o The company history |
| o The products sold and the kind of quality offered |
| o The incentives an agent would get on the sales of the milk |
| § Follow up with all agents interested in selling the milk |
| § Take orders, forward to dispatcher |
| § Handling institutional sales |
| o Visit large institutions like colleges, schools, hospitals, banks and hotels with the ASM |
| o Fix up meetings with the Purchase Manager/Purchase In-charge |
| o Explain the history of the company |
| o The quality of milk offered |
| o The discounts offered for bulk buying |
| o Convince the purchase manager to order bulk requirements |
| o Discuss mode of payment and explain about our cash collection systems |
| 4. Business Development/Sales Promotions |
| § Communicate all new schemes offered by the company to agents |
| § Keep track of competitor promotional activities, inform the ASMs of the same |
| § Convince shops/agents to put up banners, boards, paintings etc to be put at the shops |
| 5. Daily reports |
| § Check collection sheet |
| § Prepare DSRs |
| § Discuss issues with ASMs |
| § Prepare monthly reports |
